Welcome Home, Welcome To Riderville

Join our team today to reach thousands of your customers who call the ‘Rider Nation’ their home. Whether it’s a fan in Saskatchewan or a transplanted ex-patriot living in Alberta or beyond, we know that Rider fans are everywhere. We also know their ‘virtual’ gathering point is a place called Riderville.com. Your business needs to be in front of their eyes.

In 2006, Riderville.com received over 530,000 unique visitors totaling over 1.3 million visits to the site, which amounted to 17.09 million pages viewed in 2006.

As seen below in the following charts, last year, those numbers increased to over 761,000 unique visitors totaling over 2.07 million visits to the site, which amounted to 18.56 million pages viewed in 2007.

Without question, your banner ad will receive a minimum 400,000 impressions over 12 months, and can be altered (as per individual agreements) to target and promote the feature/sales event, etc. of your choice.

Our demographics for Riderville.com are also enticing as the majority of online users fall into the male, age 18 to 45 category.

Since the Roughriders are widely-recognized as Canada’s Team, visitors to the site hail from across the country and internationally as well. However, 84% of the site’s visitors reside in the Prairie Provinces (Manitoba, Saskatchewan and Alberta), enabling advertisers to reach customers of similar backgrounds.

RiderVision on Riderville.com

Your business could be the presenting sponsor of one of Riderville’s most-viewed, most-coveted properties, RiderVision. Weekly highlight videos, seasonal features, year-end reviews; it’s all here on RiderVision.

RiderVision Bundle:  $15,000 per year

• Exclusive, presenting sponsor of the RiderVision video screen on Riderville.com
• One (1) 468x60 banner ad on Riderville.com.
• One (1) rotating video message ad on Rider TV Network “Wrap” service.

Exclusive, presenting sponsor of Riderville.com’s interactive video screen known as RiderVision. RiderVision box is top of page and visible to each new and returning user to the site. RiderVision is the home of highlights following each game at Mosaic Stadium and also plays several feature videos throughout the season. Sponsor’s logo and company name would be incorporated into the design of the RiderVision box. Direct link to sponsor website.
Bundle also includes 12 months of exposure on team’s website via the banner ad, plus one Rider TV “Wrap” ad at all 10 home games on the TVs located inside the corporate lounges and luxury seating areas. Video messaging seen on four (4), public, fan-friendly TVs on the east and west concourses.

Fan Forum Bundle:   $12,000 per year

• Exclusive, presenting sponsor of the Riderville.com Alliance Fan Forum.
• One (1) 468x60 banner ad on Riderville.com.
• One (1) rotating video message ad on Rider TV Network “Wrap” service.  

The Fan Forum is a message board where members of the website can interact with each other as well as players, coaches and General Manager Eric Tillman. As the presenting sponsor of this high-traffic property, your company name, logo, message and link to website will be incorporated into the design atop the forum or along the right side depending on design preference. Bundle also includes 12 months of exposure on team’s website via the banner ad, plus one Rider TV “Wrap” ad at all 10 home games on the TVs located inside the corporate lounges and luxury seating areas. Video messaging seen on four (4), public, fan-friendly TVs on the east and west concourse.

Riderville Bundle:      $5,000 per year

• One (1) 468x60 banner ad on Riderville.com.
• One (1) rotating video message ad on Rider TV “Wrap” service.

The bundle includes one Rider TV “Wrap” ad at all 10 home games on the TVs located inside the corporate lounges and luxury seating areas. Video messaging also seen on four (4), public, fan-friendly TVs on the east and west concourses. Banner Ad includes your company name, logo, three animated frames and a link to your website or fixed HTML page. Banner will appear and remain on the page until the site is refreshed or a new page/link is clicked. Your ad is guaranteed 400,000 impressions over 12 months.

A LA CARTE

Title Sponsor RiderVision          
Exclusive, presenting sponsor of the Riderville.com’s interactive video screen known as RiderVision. RiderVision box is top of page and visible to each new and returning user to the site. RiderVision is the home of highlights following each game at Mosaic Stadium and also plays several features throughout the season. Sponsor’s logo and company name would be incorporated into the design of the RiderVision box. Direct link to sponsor website.

Title Sponsor Fan Forum
Exclusive, presenting sponsor of the Roughrider Alliance Fan Forum.
The Fan Forum is a message board where members of the website can interact with each other as well as players and coaches. As the presenting sponsor of this high-traffic property, your company name, logo, message and link to website will be incorporated into the design.

Banner Ad
Industry standard, (468 x 60 pixel) rotating banner ad with three frames will run on right side of all story, editorial, commentary and press release pages of Riderville.com. Ad includes your company name, logo, three animated frames and link to website or fixed HTML page. Banner ad will appear and remain on the page until the site is refreshed or a new page/link is clicked. Your ad is guaranteed 400,000 impressions over 12 months.

RiderTV Wrap Ad
One RiderTV “Wrap” will appear at all 10 home games on the TVs located inside the corporate lounges and luxury seating areas. Video messaging also seen on four (4), public, fan-friendly TVs on the east and west concourses.

CONTACT INFO

To learn more about advertising online with the Saskatchewan Roughrider Football Club, please contact :
Steve Mazurak, Vice-President, Sales and Marketing  
306-566-4228 or via email at stevem@saskriders.com.